Fundamental to good
website design is solid graphic design.
Early on in the internet age, it was acceptable
to have a website with good content and amateurish
design. Being online was so novel in and of
itself that all the hallmarks of bad design,
including crowded images, hard to read text,
gaudy backgrounds, and spinning globes were
just part of the ticket. It didn’t matter
if the same person who did your programming
and wrote the text did the design.
Now the internet has grown up, and people expect
to see a professional appearance. If they go
to your website and see bad layout, poor quality
images, crowded and overlapping content, or
mismatched fonts, they will look down on your
organization. In fact, a first impression on
the internet is even harder to overcome. Every
website is never more than one mouse-click from
being displaced, and there is no way to chase
your visitor down and convince him to see past
the bad design.
Graphic design professionals, such as those
who work at RP AXIS, have substantial education
and experience in this specific field. They
have also mastered the difficulties of making
good design for the web. A great design is one
that not only looks great on the designer’s
high-resolution desktop, but looks great on
that old lap-top with dial-up your visitor is
using to see your website. Our designers understand
how to work for a variety of browsers, screen
sizes, quick load-times, and ADA compliance.